Cosmic Wire
Cryptocurrency Icon Design
To establish a foothold in the Web3 space through AR/VR, blockchain-based messaging, and other next-generation technologies, Cosmic Wire is introducing its own cryptocurrency and accompanying iconography. A unified digital currency designed to anchor the ecosystem and represent the brand’s vision.
Art Direction | Design
Round One Design
Coupled with the company name and platform, the coin brief emphasized fluidity, limitlessness, free interchange, equalization, and balance. Design variations incorporated these principles in various forms, supported by a color palette aligned with the company’s existing brand identity.
Round Two Design
The client felt that 'Round One' lacked warmth, so a more colorful palette was introduced, featuring bolder and more vibrant design explorations.
Round Three Design
The client determined that a complete shift in direction was needed, redefining the brief to focus on refinement, high-tech sensibility, sophistication, minimalism, and balance. In response, I maintained loose conceptual associations and transitioned toward a more iconic, streamlined solution.
Top Three Picks
At this stage, I developed iterative variations based on the core designs to further refine balance and overall visual feel.
Final Pick | Color & Scale
I explored a range of color options to establish the final visual direction, which informed the development of the style sheet for final distribution.
